How to Create Something For Your Community and Give It to Them Well Without Losing Your Time or Effort on a Flop

Jack Wong HM
4 min readJun 1, 2022

As a business consultant, have you ever considered creating a course or a group program to make the most of your reach and influence? But you got caught up on what should be included?

How about these questions you are asking yourself?

  • How long should it be?
  • Should each session lasts one hour, or should they occur in a group?
  • What sort of material should be included?
  • What additional support will individuals require?

Of course, there’s also a question of whether or not your clients will want it.

One possible option is to sell before creating it, also known as “pre-selling.”

What is Pre-Selling?

Have you ever gone to any seminars where the trainers on stage sold their next course or program ahead of time? The best part is that you paid for it before it was delivered, and what you might not know is that some trainers haven’t even created the course or program you paid for yet?

Welcome to the world of “Pre-selling.”

The schools instilled in us the idea of purchasing first and selling later. As a…

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Jack Wong HM
Jack Wong HM

Written by Jack Wong HM

Prof Wong teaches International Tax & Tax Planning in SG & consults in taxation & business matters. He writes on business topics, tax updates, & mindset stuff.

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